Historically speaking, the Brazilian real may still be weak versus the US dollar, but
not weak enough for Brazil’s coffee producers. The world’s largest growing region grew accustomed to the favorable exchange rate when a dollar bought 4 reis versus 3.6
ET – Historically speaking, the Brazilian real may still be weak versus the US dollar, but
not weak enough for Brazil’s coffee producers. The world’s largest growing region grew accustomed to
the favorable exchange rate when a dollar bought 4 reis versus 3.6 reis now, says coffee broker
Thiago Marques Cazarini. Not a lot of coffee changed hands this week. “When you train producers with
high prices, they don’t accept cheap or reasonable anymore,” says Cazarini. “They want high end,
classy bids.”